Heidi Embley Earns Accreditation in Public Relations

Heidi Embley has earned the Accreditation in Public Relations (APR) designation. Earning the APR designation is a significant achievement. The Accreditation program assess competence in 60 areas of knowledge, skills and abilities associated with the profession....

Amy Tribbett Earns Accreditation in Public Relations

PRSA Alaska Chapter member Amy Tribbett earned her Accreditation in Public Relations (APR) in April 2019. The Accreditation program aims to improve the practice of public relations by assessing competence in 60 areas of knowledge, skills and abilities associated with...

Consider earning communications professional credential

April is APR month. In the world of communication professionals, the Accreditation in Public Relations (APR) is a credential earned by public relations and communication practitioners who commit to the profession through ethical practices and sound judgment, strategic...

The Ethics of Competition

One of the three PRSA Code of Ethics provisions I will highlight this year is about fair competition for PR work. PRSA’s Core Principle states: Promoting healthy and fair competition among professionals preserves an ethical climate while fostering a robust business...