Nationally Renowned Expert Molly McPherson Speaks to PRSA Alaska
PRSA Alaska is excited to welcome national thought leader Molly McPherson.
In today’s tricky digital media era, understanding the motivations behind online backlash is crucial for PR professionals at all levels. In this session, McPherson unravels the reasons behind the persistent “cancel culture,” examining missteps that attract negative attention, and providing a blueprint for PR professionals to prepare for and manage these crises.
This session will equip you with the tools and knowledge to manage online backlash effectively and protect your organization’s reputation, regardless of whether you are a seasoned executive or just starting out in PR.
Tuesday, Feb. 3
Noon-1 p.m.
Live virtual event
Meeting link will be shared with registered attendees prior to the event.
Purchase tickets here.
Also Available On Demand
Can’t make the live presentation? Register for the session and a recording will be shared with you after the presentation. You can get the same professional development, knowledge and insights at a time that works for you.